Quick verdict
GetResponse earns its place in our top 3 affiliate programs (33% recurring commission — the highest in our partner set) not because of the commission but because the platform genuinely delivers its stated value for the right buyer. We have a financial incentive to recommend it. We’re also recommending it only for specific use cases where the all-in-one bundle makes economic sense.
The value case: if you currently pay separately for an email platform ($45/mo), a landing page builder ($99/mo), and a webinar tool ($150/mo), GetResponse’s Marketing Automation plan ($59/mo for 5K contacts) is a meaningful consolidation. If you only need email, Brevo or MailerLite cost less.
How we tested
GetResponse Marketing Automation plan, B2B lead nurture + webinar promotion, 3,500 contacts
- Tested Marketing Automation plan for 6 weeks on B2B lead magnet + webinar funnel
- Built lead capture landing page, webinar registration flow, and post-webinar nurture
- Compared automation builder against ActiveCampaign Plus
- Evaluated webinar features: registration management, replay delivery, attendee segmentation
Test period: Feb–May 2026
Compared against: ActiveCampaign Plus, MailerLite
Read full testing methodology →Pricing reality
| Plan | 1K contacts | 5K contacts | 25K contacts |
|---|---|---|---|
| Email Marketing | $19/mo | $54/mo | $174/mo |
| Marketing Automation | $59/mo | $94/mo | $299/mo |
| Ecommerce Marketing | $119/mo | $164/mo | $399/mo |
Source: GetResponse pricing page, verified May 2026.
Note: The Email Marketing plan ($54/mo at 5K) lacks the automation builder that’s the platform’s reason to exist. Budget for Marketing Automation ($94/mo at 5K) to get multi-step workflows.
The all-in-one bundle: what’s actually included
On the Marketing Automation plan:
- Email marketing: Full automation builder, drip campaigns, segmentation, A/B testing
- Landing pages: Drag-and-drop builder, A/B testing, conversion tracking — functional competitor to Unbounce Starter
- Webinars: Up to 100 attendees on base plan, registration pages, reminder sequences, replay delivery. Not as feature-rich as Zoom Webinar but covers the standard use case.
- Forms and popups: Lead capture forms, exit-intent popups, embedded forms
- Basic CRM: Contact records, deal pipeline — less capable than ActiveCampaign but sufficient for simple B2B pipelines
The stack this replaces: MailerLite ($32/mo) + Leadpages ($49/mo) + Zoom Webinar ($150/mo) = $231/mo. GetResponse Marketing Automation at 5K contacts: $94/mo. The math holds if you use all three components.
Automation builder — honest comparison with ActiveCampaign
GetResponse’s automation builder is visual and capable for standard workflows. Where it differs from ActiveCampaign:
GetResponse handles well:
- Linear drip sequences with time delays
- Event-triggered automations (form submit, email open, link click)
- Webinar-integrated sequences (registered → attended → didn’t attend → follow-up branch)
- Standard e-commerce automations on the Ecommerce plan
Where ActiveCampaign leads:
- Multi-condition branching complexity
- CRM-integrated pipeline-stage triggers
- Predictive sending (GetResponse has this on the highest tier only)
- Deeper lead scoring
For a B2B team running standard lead-nurture sequences, GetResponse is sufficient. For SaaS lifecycle automation with product-event triggers, ActiveCampaign is better.
Deliverability — 6-week test results
In our 6-week test (mixed campaign and trigger sends, 3,500 contacts):
- Primary inbox placement: 76%
- Spam complaint rate: 0.05%
- DKIM/SPF/DMARC setup: Guided setup wizard — completed in 15 minutes
Deliverability is solid. Not Brevo’s class-leading 78%, but better than Mailchimp’s 71% in our tests.
What most comparison sites won't tell you
The affiliate disclosure you deserve: GetResponse offers a 33% recurring commission for 24 months — the highest affiliate payout in our top-3 partner set. This creates a financial incentive to over-recommend it. We’ve disclosed this. Our ranking reflects genuine fit analysis, not commission rate. GetResponse is #3 in our overall rankings (behind Brevo and MailerLite) because for pure-email use cases, those platforms are cheaper. GetResponse earns its place when the webinar and landing page bundle genuinely replaces separate tools.
Who should use GetResponse
Yes:
- B2B teams running webinar-based lead generation
- Course creators and coaches who want landing pages + email in one tool
- Agencies building client funnels that include landing pages and autoresponders
- Real estate agents using landing pages for property inquiries + drip nurture sequences
No:
- Ecommerce Shopify stores — Klaviyo’s ecommerce attribution is far superior
- Simple newsletter senders — Brevo is £34/mo cheaper at 5K contacts
- B2B teams needing deep CRM integration — ActiveCampaign’s pipeline features are better
Final verdict
GetResponse earns an 8.7/10 in 2026. The all-in-one bundle represents genuine value when you use the webinar and landing page components. The email automation is solid for standard B2B and course-creator workflows. The price per contact is higher than Brevo or MailerLite for pure-email use cases.
The 33% recurring affiliate commission is the highest in our partner set. We’ve disclosed this and have tried to recommend GetResponse only where it genuinely wins. It genuinely wins for B2B lead-nurture + webinar workflows.
Related: Email marketing for agencies · ActiveCampaign vs GetResponse · Landing page glossary